Koali is aimed at the confident female aged 30 and older—a woman who is feminine and proud of it, sensitive to fashion without the need for validation from well-known designer labels. She likes things to be decorative, and is always on the lookout for the “designer” spirit, and a unique, ornamental product which allows her to assert her personality and stand boldly apart from “couture” labels. The Koali brand is representative of the plant and animal-inspired designer eyewear niche, and offers a wide and original selection of bold colours.